Privacy Policy –
How 55ac Protects Your Personal Data

1 Introduction

55ac ("the Platform", "we", "us") is committed to protecting the privacy and personal data of all registered players. This Privacy Policy sets out the basis on which we collect, process, store and share personal information in connection with your use of the 55ac platform.

We take data privacy seriously — not just because it's the right thing to do, but because our players trust us with real personal and financial information. That trust is not something we take lightly. Everything described in this policy reflects how we actually handle your data day to day.

This policy should be read alongside our Terms and Conditions, which govern the overall use of the platform. The Responsible Gaming page contains additional guidance relevant to how we use account activity data to identify players who may benefit from responsible gaming support.

2 Data We Collect

We collect personal data in the following circumstances:

We do not collect sensitive personal data such as health information, religious beliefs or political opinions unless specifically required for a responsible gaming intervention and with your explicit knowledge. We do not store payment card numbers on our servers .

3 How We Use Your Data

55ac uses your personal data for the following purposes:

• Account management: Creating and maintaining your player account, verifying your identity, processing login requests and keeping your account details up to date.
• Payment processing: Facilitating deposits in PKR via JazzCash, Easypaisa, Raast, bank transfer and cards, and processing withdrawal requests back to your registered payment method.
• Platform operation: Recording bets placed on Cricket, PSL, T20, Football, Esports and other markets; tracking casino and slots activity; calculating winnings and applying bonuses.
• Fraud prevention and security: Detecting unusual login patterns, identifying multiple accounts, investigating suspicious transactions and protecting the platform from abuse.
• Responsible gaming: Monitoring account activity to identify patterns that may indicate problematic gaming behaviour, and offering self-management tools where appropriate.
• Customer support: Responding to queries, resolving disputes and managing account-related requests.
• Platform improvement: Analysing aggregated, anonymised usage data to understand how players use different features and improve the overall experience.
• Marketing communications: Sending promotional information about bonuses, new games and platform updates — only to players who have not opted out of receiving such communications.

We process your personal data only for the purposes described above. We do not use personal data for automated decision-making that would significantly affect your account without human oversight.

4 Payments & PKR Transactions

All financial transactions on 55ac are conducted in PKR (Pakistani Rupees). When you make a deposit or request a withdrawal, we share the minimum necessary payment data with the relevant payment service provider — for example, your JazzCash or Easypaisa mobile number, or your bank account details — to complete the transaction.

Payment data shared with providers is governed by the privacy policies of those providers. 55ac does not retain full payment card numbers on its own systems. Transaction reference numbers and confirmation records are retained for account management and dispute resolution purposes.

When we ask for identity documents such as a CNIC copy during withdrawal verification, this information is used solely to confirm that the account belongs to the person requesting the withdrawal. Verification documents are stored securely and are not shared with third parties except where required by law.

Your complete transaction history — deposits, withdrawals, bet settlements and bonus credits — is accessible to you at any time through your account dashboard. This record is maintained for the duration of your account and for a period after closure as set out in Section 7 of this policy.

5 Who We Share Data With

55ac shares personal data only in the circumstances described below. We do not sell or rent personal data to any third party.

• Payment processors: JazzCash, Easypaisa, Raast, banking partners and card processors receive the payment details necessary to process deposits and withdrawals. They act as independent data controllers under their own privacy policies.
• Identity verification providers: Where third-party verification services are used to confirm a player's identity during the account opening or withdrawal process, the relevant identity data is shared with those providers under strict data processing agreements.
• Fraud and security services: Aggregated or flagged account data may be shared with fraud prevention tools or services to protect the platform and its players from financial crime.
• Technology and infrastructure providers: Our hosting, database and application service providers may process data as part of delivering the platform. These providers are contractually required to handle data securely and only as instructed by 55ac.
• Legal and regulatory requirements: Where we are required by applicable law, court order or governmental authority to disclose personal data, we will comply. We will notify the affected player where we are legally permitted to do so.

In all cases of third-party data sharing, we require that the recipient treats the data with at least the same standard of care described in this policy.

6 Cookies & Tracking

55ac uses cookies and similar technologies to operate the platform effectively. Cookies are small text files placed on your device when you visit the site or use the app. The following types of cookies are used:

• Essential cookies: Required to keep you logged in during a session, maintain your account state and ensure the platform functions correctly. These cannot be disabled without breaking core functionality.
• Preference cookies: Remember your settings such as language preference, odds format and notification choices so you do not need to reset them on every visit.
• Analytics cookies: Used in aggregate, anonymised form to understand which parts of the platform players use most, where errors occur and how navigation flows can be improved. These do not identify you personally.
• Security cookies: Help us detect suspicious activity, prevent cross-site request forgery and protect your account session from being hijacked.

We do not use advertising or retargeting cookies that track your activity across third-party websites. You can manage cookie settings through your browser; however, disabling essential cookies will affect your ability to use the platform.

7 How Long We Keep Your Data

We retain personal data for as long as your account is active and for a period following account closure. The general retention periods we apply are:

• Active account data (identity, contact, payment, activity) — retained for the full duration your account is open.
• Transaction and betting records — retained for a minimum of five years following the transaction date for financial record-keeping and dispute resolution purposes.
• Identity verification documents — retained for a minimum of five years following account closure.
• Support communications — retained for three years from the date of the last interaction.
• Device and technical logs — retained for up to twelve months for security and fraud investigation purposes.

When retention periods expire, data is securely deleted or anonymised so it can no longer be linked to an individual. If you request account closure before a retention period expires, we will retain the minimum data required to meet our legal and record-keeping obligations and delete everything else.

8 Data Security

55ac implements technical and organisational measures to protect your personal data against unauthorised access, loss, alteration or disclosure. Our security measures include:

• Encrypted HTTPS connections for all data transmission between your device and 55ac servers
• Encrypted storage for sensitive account data including identity and payment information
• Access controls that limit which staff members can view personal player data, based on their role and a genuine need to access that information
• Regular security reviews of platform infrastructure and third-party integrations
• Two-factor authentication options available to players to add an extra layer of login security
• Automatic session expiry after a period of inactivity to protect accounts on shared devices

While we take every reasonable precaution, no digital platform can guarantee absolute security against all threats. If you suspect that your account has been compromised or that your personal data has been accessed without authorisation, please contact 55ac support immediately.

In the event of a data breach that affects your personal data in a material way, we will notify affected players as promptly as reasonably possible once the breach has been identified and assessed.

9 Your Rights

You have the following rights in relation to your personal data held by 55ac. To exercise any of these rights, contact our support team with your account details and a description of your request.

10 Minors & Under-18 Policy

55ac is strictly an adults-only platform. We do not knowingly collect personal data from anyone under the age of 18. Our registration process requires players to confirm their age, and we reserve the right to request proof of age — such as a CNIC — at any time.

If we become aware that a player account has been created by someone under 18, we will immediately suspend the account, delete the associated personal data and refund any deposits to the original payment method following verification.

If you are a parent or guardian and believe that a minor has registered on the platform using false age information, please contact 55ac support immediately with relevant details so we can investigate and take prompt action.

11 Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in how we operate, changes in the services we use, or updates to applicable requirements. When we make changes, the updated policy will be published on this page with a revised "Last Updated" date.

For significant changes that materially affect how we use your personal data, we will attempt to notify registered players via email or an in-platform notification before the change takes effect. We recommend reviewing this page periodically regardless.

Continued use of the 55ac platform after a policy update constitutes your acceptance of the revised terms. If you do not agree with a change, you may request account closure and data deletion as described in the rights section above.

12 Contact Us

If you have any questions about this Privacy Policy, want to exercise your data rights, or need to report a privacy concern, you can reach the 55ac team through the following channels:

• Live chat: Available 24/7 within the 55ac platform or app. This is the fastest way to reach us for account-specific queries.
• Email: [email protected] — for privacy requests, data access enquiries or formal complaints.

When submitting a data rights request by email, please include your registered mobile number or email address and a description of your request so we can verify your identity and process it correctly. We aim to respond to all data-related requests within 14 business days.

For questions specifically about responsible gaming tools, self-exclusion or account cooling-off options, please visit our Responsible Gaming page.